mónFILMAT it's a small film festival focusing on landscape. It takes place in Ebro river's delta, in Spain, known for its natural beauty and biodiversity.
The concept behind this project was inspired by its landscape seen through the digital camera's lense. The brand as well as the festival interacts with the landscape as a camera looking for subjects to film.
The concept evolved into an unique visual language. Even in situations when it needed to be kept simple and minimal, the visual identity could show it's personality.